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Intel Facebook Fan Page Case Study

Intel Facebook Fan Page Case Study

By Piyush RatnuJanuary 13, 2014Uncategorized
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Facebook Page: https://www.facebook.com/Intel

What they do?
Ranked 22 on the list, the company posted content providing resolutions to the common and related issues. They made it more interesting and eye-catching by employing occasional quiz questions and using stunning images respectively.

Besides, their’ Museum of Me’ feature that requires permission to access a user’s Facebook data, takes users on a walk of more than 2 minutes through a collection of their posts, photos, videos, links and portraits of friends. This feature allows the company to gain a better understanding of its customers by allowing them to access user’s Facebook information and not just provides users with a fun experience.

What we learn?
People are there on social media to revitalize and recreate themselves. Doing anything that would provide them with fun experience will certainly boost customer engagement with you.

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